About us
Anda was founded with a singular focus: to help you take control of your life and improve your overall health and wellbeing, all through your breath.
Icelandic : breathe
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At Anda, our mission is to empower individuals to take control of their physical and mental health by providing them with the tools and guidance they need to optimize their wellbeing. We strive to help our users achieve their highest potential and become the best version of themselves.
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We believe that optimal health starts with conscious breathing. By developing healthy breathing habits, individuals can lower stress levels, improve focus and productivity, and enhance overall wellbeing. Our approach involves personalized breathing exercises delivered through a stylish and convenient wearable device and mobile app.
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At Anda, we are committed to providing our users with innovative and cutting-edge technology that empowers them to optimize their health and wellbeing. We are customer-centric and believe in building strong relationships with our users. We continuously strive to improve our product and user experience, and we are committed to being authentic, inclusive, and supportive in all that we do.
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Our vision at Anda is to create a world where individuals have the tools and guidance they need to take control of their physical and mental health, and optimize their overall wellbeing. We believe that by developing healthy breathing habits, individuals can unlock their full potential and achieve their goals. Our vision is to be at the forefront of the breathwork movement, empowering individuals to take charge of their health and wellbeing, one breath at a time.
James, Founder & CEO
Hi there!
I'm James, from Melbourne, Australia. My passion lies in human optimisation and empowering people to improve their wellbeing. That's why I wrote The Wellbeing Revolution, a book that aims to help individuals take control of their physical and mental health. At anda, we believe that optimal breathing can dramatically reduce or remove the symptoms of many of the world’s biggest health ailments. We're committed to making a positive impact on people's lives by providing innovative solutions that help them live better.
Elisabet, Founder & CTO
Hi everyone, I'm Elisabet, an Icelander who now resides in Sydney, Australia. As someone who is passionate about health and wellness, I have always been interested in the transformative power of breath. This passion led me to create Anda, a wearable device that can help people optimize their breathing and improve their overall well-being.
When I was younger, I experienced a severe slipped disc in my lower back that caused me to be bedridden in pain for over a year. To cope with the pain, I started breathing more shallowly into my chest, which led to anxiety, depression, and chronic pain. It was through researching ways to alleviate these symptoms that I discovered the power of breathwork and mindfulness practices, which helped me to recover and improve my mental and physical health.
As a breath expert, I understand how easy it can be to forget to utilize the power of optimal breathing during stressful moments in daily life, such as before an important meeting or presentation. That's why I'm so passionate about Anda. Our wearable device is designed to capture people in those crucial moments and provide them with the tools they need to optimize their breathing and enhance their focus, productivity, and overall well-being.
Follow us on @breathewithanda
